Amazon Brand Authorization Letter Template

If you are a brand owner who needs to authorize a seller to sell on Amazon, here is a sample Amazon brand authorization letter template.

An Amazon Brand Authorization Letter is a document that gives a company permission to sell products under a certain brand on Amazon.

The authorization letter should include the following information:

  • the name of the company that is authorized to sell the products,
  • the brands that are authorized for sale,
  • and the contact information for the person who is authorized to represent the company.

The letter should also be signed by an authorized representative of the company.

In addition, the authorization letter should be accompanied by any necessary supporting documentation, such as proof of trademark registration.

Once an authorization letter has been received, a company can begin listing products for sale on Amazon.


The seller identified is authorized to sell [Brand name] products on Amazon. These consist of [List of specific products].

The name of the seller will appear as [Seller name] along with the store name [Name] and the email associated with the brand. Other contact information such as the registered phone number with the seller account and the physical registered address of the seller account.

The brand name, brand owner, email of the brand owner, brand owner phone number, and physical address of the company has to be mentioned. Additionally, the contact information of the brand owner should be included.

[Signature of Brand owner]


Writing a brand authorization letter for Amazon can be tricky. There are a few things you need to keep in mind in order to make sure your letter is effective and gets the results you want.

First, be clear about what you’re authorizing. Make sure you state that you’re authorizing Amazon to use your brand name, logos, and other materials. You should also include a list of the specific materials that you’re authorizing them to use.

Second, make sure you set out the terms of the authorization clearly. Include how long the authorization will last, and what rights you’re giving Amazon to use your materials.

Lastly, don’t forget to sign and date the letter. By taking these simple steps, you can ensure that your brand authorization letter for Amazon is clear, concise, and complete.


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